With the introduction of the electric scooter Bajaj Chetak 3001, the company Bajaj Auto has cemented its position in the EV market. Leveraging the existing popularity of the Chetak name, the new model aims to fuse timeless design elements with cutting-edge technology, enhancing the offering for stylish and efficient urban commuting.
Bajaj Chetak 3001 Design and Styling
Bajaj has preserved the Chetak’s elegant retro silhouette with the Chetak 3001. To enhance the appearance of the scooter, Bajaj has added new features such as front apron to the headlights, and the new dual tone color and lateral chrome accents which Bajaj calls “subtle”. Unlike most of its competitors, the scooter does not use plastic panels, which adds to its value.
Bajaj Chetak 3001 Performance and Battery Innovations
Within the body, the Chetak 3001 receives new updates on performance and efficiency. Bajaj has provided it with an electric motor that is more refined, making acceleration smoother and city traffic stop-go riding more consistent. Upgraded lithium-ion batteries on the vehicle are estimated to enable the rider to achieve a real world riding range of approximately 120 km, which is ideal for longer and more commutes. Additional convenience for the rider has also been added through the adoption of fast charging which improves practicality and reduces downtime.
Bajaj Chetak 3001 Features and Connectivity
Modern urban riders clearly do not go overlooked by Bajaj as the company has executed a new and refined touchscreen instrument cluster that displays navigation, ride modes, and smartphone connectivity which are topped with over-the-air (OTA) software updates. Other premium scooter features that come with the new scooter include regenerative braking and keyless ignition which help the scooter achieve a more premium positioning. The brand has also introduced smart app support, enabling riders to oversee charging points, ride analytics, battery status, and more all from the palm of their hands.
Bajaj Chetak 3001 Comfort and Ride Quality
The 3001 Chetak makes strides in both seat comfort and suspension tuning relative to the earlier Chetak model. To aid ergonomics for longer journeys, Bajaj has incorporated a wider seat base with improved cushioning. Up front, suspended trailing-link forks, together with a rear mono-shock, provide a supple, planted ride, and comfortable ride for the Chetak 3001.
Bajaj Chetak 3001 Market Position and Competition
Targeting the premium electric vehicle (EV) scooter segment, Bajaj is pitching the Chetak 3001. While the segment is crowded with competitors like Ather 450X, TVS iQube ST, Hero Vida V1, and Ola S1 Pro, Bajaj seeks to differentiate with a blend of modern EV tech and the Chetak heritage brand name which has considerable emotional marketing appeal.
Bajaj Chetak 3001 Expected Price and Availability
Final pricing has not been disclosed, but the industry estimate places the Chetak 3001’s pricing between ₹1.5 to 1.7 lakh (ex-showroom), slightly higher than its predecessor variants. The scooter will be available in metro cities first, followed by phased rollouts to smaller towns.
Bajaj Chetak 3001
The Bajaj Chetak 3001 exemplifies the firm’s initiatives to consolidate its position within the e-mobility ecosystem of India. With the Chetak, Bajaj is leveraging nostalgic sentiment to capture the consideration of urban youths while appealing to a new demographic of commuters through advanced technology.